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Download eBook: How to build a sustainable loyalty programme

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Download eBook: How to build a sustainable loyalty programme
 
Contributors: AIMIA, Globe Telecom, Jin Jiang International Hotel Management, Jollibee Foods Corporation, LoyaltyOne, NTUC Fairprice, Former IHG, University of South Australia

What you can learn:

  • How to Make Your Loyalty Programme Tick
  • Loyalty Programme Pitfalls to Avoid
  • The Effectiveness of Tactical (Short-Term) Loyalty Activities
  • Tips to Building a Long-Term Loyalty Programme