Case Study of Manchester United Football Club Co-Branded Card - Presentation by Bank Danamon

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Download the interesting case study by Dessy Masri, Head of Cards, Bank Danamon on her team's experience in co-branding a card with one of the world's most famous football teams.

Dessy was one of the speakers at Cards & Payments Asia 2013 conference. Dessy joined PT. Bank Danamon Indonesia Tbk, since March 2010 as Executive Vice President - Card Business Head. Under her leadership, Card Business at Bank Danamon has considerable growth. The net profit in 2012 Bank Danamon Card business grew by 104 from previous year. It's surely a remarkable achievement!

Case Study of Manchester United Football Club Co-Branded Card - Presentation by Bank Danamon

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Download the interesting case study by Dessy Masri, Head of Cards, Bank Danamon on her team's experience in co-branding a card with one of the world's most famous football teams.