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You can now download MasterCard's Applied Predictive Technologies (APT) whitepaper.

MasterCard Advisors, the professional services arm of MasterCard, provides clients around the world with insights and solutions that drive business impact and ROI. The company uses advanced analytics and deep payments expertise to translate data into actionable behavioral insights and customized services. With analyses based on more than 95 billion anonymous transactions processed in 210 countries worldwide, the company leverages aggregated information and a consultative approach to help financial institutions, merchants, media companies, governments and other organizations grow their businesses.

Join us for America's Customer Festival 2015 to learn more from our platinum sponsor- MasterCard. 

Download their whitepaper to find out about:

  • challenges surrounding loyalty program analysis
  • a case study on bounceback promotions
  • a case study on VIP Customer Rewards
  • further information on Applied Predictivce Technologies

America's Customer Festival 2015 brings together attendees from a full spectrum of industries to discover how to exceed expectations when the digital customer is in the driving seat. For one day in NYC, our inspirational speakers including experts from Loyalty, Big Data, Customer Experience, Customer Engagement, Omnichannel, CRM and Payments, will take the stage and present to you the knowledge you need for your customer-centric strategies.