Jeron Smith | Former Brand Marketing Strategic Lead
Nike | United States

Jeron Smith's expertise in digital marketing is highlighted through his published research in the International Journal of Mobile Marketing, and 2015 Forbe’s 30 under 30 list for Marketing and Advertising.

Jeron privously served as the Brand Marketing strategic lead across several categories and territories with Nike Inc. At Nike, Jeron effectively leveraged the integrated marketing mix to launch and lead disruptive marketing campaigns; the hallmark of his work is infusing new technologies and innovation to effectively connect with core consumers and drive product demand. A few notable highlights include Basketball Never Stops, launching the Nike+ digitally connect footwear proposition in Europe and Asia, leading the inaugural Jordan brand space in Los Angeles, the Jordan Hangar, Toronto All Star Weekend, and the first Take Fight Vegas activation. 
 
Jeron holds a bachelors degree in Business Administration from Howard University, and master’s degrees from Georgetown University and Columbia.