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Tether is a group of friends who are passionate about one thing: telling stories that matter. Tether was born from the desire to work on brands that share the desire to create passionate and emotional connections with customers. Everything that our team of visionaries, strategists, designers and implementers create tethers back to the core of the brands we partner with.
Previous to founding Tether, Stanley Hainsworth was Vice President, Global Creative of Starbucks, where he oversaw all creative aspects of Starbucks – New products, packaging systems, seasonal promotions, brand campaigns, advertising and collateral materials.
Stanley spent 12 years at Nike as a Creative Director, working on everything from product launches to Niketowns to the Olympics. After Nike, he moved to Denmark to join the Lego Company as their Global Creative Director. There, he directed a total visual overhaul of the Lego brand from top to bottom, including packaging, the web, retail and brand stores.
Stanley is a National Board Member of AIGA, a featured speaker on Creativity Worldwide and the recipient of awards from ID Magazine, Communication Arts, The Library of Congress, Graphis, Type Directors Club, HOW International, HOW Regional, NW Design Awards, PRINT International, AIGA National, AIGA Regional, Rosie’s, POP Times, Communication Arts Illustration, Retail Interiors (Best International Store and Best Retail Theatre) and MAPIC (Best Retail Store).
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