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Alibaba Group's Sherri Wu and SingPost eCommerce's Marcel Wesseler's 2015 Presentation

Marcelo Wesseler, Chief Executive Officer of SingPost eCommerce and Sherri Wu, Head of International Business Development Americas & Vice GM of CBB of Alibaba Group's Etail Show USA 2015 presentation You can now download Marcelo Wesseler, Chief Executive Officer of SingPost eCommerce and Sherri Wu, Head of International Business Development Americas & Vice GM of CBB of Alibaba Group's Etail Show USA 2015 presentation.

We were glad to have Marcelo Wesseler, Chief Executive Officer of SingPost eCommerce and Sherri Wu, Head of International Business Development Americas & Vice GM of CBB of Alibaba Group presenting at the Etail Show USA 2015. You can now download their presentation slides from the event, where they addressed how marketplaces can support an international expansion strategy and are influenced by shifting shopper behaviors.

You can view the recording of their presentation alongside these slides, so that you can both listen and view the slides they’re referring to up close. After all, we wouldn't want you to miss anything, right?

Download the presentation to learn more about:

  • How US brands and retailers can leverage marketplaces and their own .com presence to expand internationally
  • How global marketplaces have adapted their channel strategies to deal with different type of customers
  • How can brands balance the tradeoffs between revenue on marketplaces vs. owning the full customer experience
  • How shifting shopper behaviors like omni-channel and mobile are impacting marketplace’s gross merchandise volume (GMV)

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