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DIRECTV presentation

Transforming the Customer Experience: 4 Steps to Success

Rasesh Patel, Senior Vice President, Customer Experience, DIRECTV and Jack Pursley, Director, Analytics Solutions, Convergys presented at America's Customer Festival 2013.

Download this presentation and video to learn about their 4 steps:

  • Establish a feedback program
  • Be simple and easy to do business with
  • Empower and enable their frontline
  • Create a mini-DIRECTV environment

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