Malaysia Association of Sustainable Supply Chain & Innovation (MASSCI)

Knowledge Partner

The Malaysian Association of Sustainable Supply Chain & Innovation (MASSCI) was founded in 2022 during the pandemic as a pioneering authority in Malaysia, dedicated to advancing sustainable supply chain and innovation across various sectors, from formation to management and optimisation. MASSCI aims to integrate Malaysian companies into the disrupted global supply chain by lowering entry barriers and raising operational standards through innovative solutions, comprehensive training programs, and strategic partnerships.

MASSCI collaborates closely with government agencies, industry partners, and academic institutions to drive initiatives that support economic growth, environmental sustainability, and social responsibility. With a strong industry network and a proven track record in sustainability advocacy and project implementation, MASSCI is well-positioned to lead and support a variety of sustainability-related initiatives.

Core Focus Areas:

• Sustainable Industrial Development: Promoting sustainable practices in manufacturing and industry, enhancing resource efficiency, improving productivity, and advancing overall sustainability
• Sustainable Leadership: Developing leaders who prioritize sustainability in business operations and strategic planning through workshops and leadership training.
• IP Commercialisation: Facilitating awareness and understanding of IP as an asset class among businesses, highlighting its role in driving revenue and sustainable growth, and helping companies integrate sustainability into their innovation strategies.
• Business Matching and Cross-Border Expansion: Leveraging extensive experience in business matching, cross-border expansion, and productivity improvement to drive the adoption of sustainable practices and innovations across industries.
• Digital Solutions in Resources and Wildlife Conservation: Enhancing water and energy resource management and supporting wildlife conservation efforts through strategic use of digital solutions.
• AI Integration and Development: Promoting the integration and advancement of AI technologies to drive efficiency, innovation, and sustainable practices across various sectors.
• Green Skills and Development of Green Jobs: Developing green skills and promoting green jobs by integrating sustainability into business-as-usual activities, enhancing expertise in energy efficiency, sustainable sourcing, waste reduction, and resource management.

These focus areas are crucial to MASSCI’s mission of not only integrating Malaysian companies into global supply chains but also positioning Malaysia as a leader in sustainable practices, ensuring long-term competitiveness and sustainability on a global scale.