Said Ouchnak | E-Commerce Director

Said Ouchnak, E-Commerce Director, ALMALL

After heading the digital department at Awok, Said joined SRPC (Saudi Media Group) to head the New E-commerce ALMALL which is an Online Fashion Marketplace in the Middle East. Said comes with a 10 years’ experience in E-commerce and holds a master degree in International Business and has the intention to lead its E-commerce to be one of the Top 3 players in GCC by 2020.


Seamless ME 2019 day 1 @ 14:20

PANEL: ‘Dear first name…’ Driving a better ecommerce experience with personalisation

  • Hyper-personalising your content to nurture prospective customers with relevant messaging
  • Understanding the true intent and context of each visitor with behavioural tracking
  • Personalising product results for customers through the search box and capitalising on the data
  • Auto-suggesting and recommending content: helping customers to make a selection
  • Customising the homepage to drive conversion
  • Automatically analysing and applying insights from your data
last published: 15/Apr/19 13:15 GMT

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