Debbie-Stanford Kristiansen | Chief Executive Officer
Novo Cinemas

Debbie-Stanford Kristiansen, Chief Executive Officer, Novo Cinemas

Since taking on the role in 2013, Debbie has worked hard with her Executive team to bring Novo Cinemas to new heights, from a standard cinema experience to an innovative entertainment hub through strategic partnerships, technological advancements, new experience offerings and alternative content opportunities for consumers. Under Debbie’s guidance, further expansion throughout the GCC will see Novo Cinemas enter the newly opened Saudi Arabia cinema market. 
As an accomplished leader with more than 25 years of experience in the entertainment, events and hospitality industries, Debbie is a CEO with an extensive understanding of public, government and private organizations with a recognized track record of driving growth and successful business development.


Seamless ME 2019 day 1 @ 14:20

PANEL: Introducing the new ROI- Return on Involvement

  • Measuring ‘Return on Involvement’ and developing a highly involved customer
  • Understanding your customer’s motivations to build long lasting experiences
  • Avoiding overinvestments that provide an underwhelming solution
  • Keeping shopping as human and visual as possible
  • Using technology as an enabler and connector of experiences
  • Creating immersive customer journeys that enhance brand affinity
  • Employing automation to ask the right questions rather than analysing the wrong answers to enhance brand experience
  • Case Study: turning participation into a strategy
last published: 15/Apr/19 13:15 GMT

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