Armin Jamula | Chief Executive Officer And Founder

Armin Jamula, Chief Executive Officer And Founder,

A perfectionist with a fondness for research and all things numerical. Her career has spanned over 13 years in Media, Marketing, Film Making, Events, IT and Journalism. After successfully running her own marketing venture, she decided to bow out of the usual grind and shift focus to genuinely make a difference. With ItsHerWay, Armin will strive to give today's women a solid support platform and ecosystem through which they can launch, grow and scale their own business for a better future.


Seamless ME 2019 day 1 @ 14:20

PANEL: ‘Dear first name…’ Driving a better ecommerce experience with personalisation

  • Hyper-personalising your content to nurture prospective customers with relevant messaging
  • Understanding the true intent and context of each visitor with behavioural tracking
  • Personalising product results for customers through the search box and capitalising on the data
  • Auto-suggesting and recommending content: helping customers to make a selection
  • Customising the homepage to drive conversion
  • Automatically analysing and applying insights from your data
last published: 15/Apr/19 13:15 GMT

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