Michael Van Straaten | Chief Executive Officer, Executive Director
Verimark Holdings Ltd

Michael Van Straaten, Chief Executive Officer, Executive Director, Verimark Holdings Ltd


1978 – 1980:    SPENCER STUART & CO        
Completed Articles.

1981 - 1993:    VERIMARK 
Financial Director (50% owner)

1994 – 2005:    VERIMARK
Chairman / CEO (100% owner)

11 July 2005 – Present:  VERIMARK
CEO / Managing Director (Company listed on JSE)

1997 & 1999:    
Twice chosen as a finalist in “South Africa’s Best Entrepreneur” award (sponsored by Ernst and Young, Business Times and ABSA Bank).  Ernst and Young recently requested Michael to re-enter the competition.
Twice a finalist in “SA Non-Listed Company Award” (sponsored by Arthur Andersen, Business Day and Wits Business School).  Verimark was the “runner up” in 1999.
1999:    Voted “Role Model for the New Millennium” by a Business Chamber of Commerce.
2001 & 2004:     
Verimark was twice voted one of South Africa’s top 300 companies by the Department of Trade and Industry (DTI).
2004:      Elected as one of South Africa’s “Leading Managers for 2004” by Business Report.
2005:   Listed Verimark on Johannesburg Stock Exchange (Main Board).

2016:      Featured as Newsmaker in Business Day (Newspaper).


VIP Conference Day 2 @ 11:20

The Verimark story: a business model that puts a twist on merchandising

  •     Going from DRTV, to demo booths to physical stores 
  •     Why a one size fits all merchandising approach has worked 
  •     Finding the right partners who believe in your merchandising strategy: Working with retailers and mall owners 
  •     Taking an omnichannel approach 
  •     Innovations and trends – what can we expect?
  •     International influences to learn from

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