Joanna Mondon | Head of Digital Marketing,
Hollard

Joanna Mondon, Head of Digital Marketing,, Hollard

Joanna has 13 years’ work experience in an array of the Marketing disciplines.  After completing an Honours degree in Business Science at UCT, Joanna spent 4 years in London working in Marketing & Events for an Asset Manager.  Thereafter Joanna got work experience in Brand and PR for 5 years in Durban and Johannesburg working for various brands, including Unilever.  In 2012, Joanna decided to move into the digital world and joined an agency on Client Services side and worked with many brands including Nandos and Telesure.  In 2013 she was hired by Hollard in the Digital Customer services team and now heads up Digital Marketing for Hollard.

Appearances:



VIP Conference Day 2 @ 15:00

Customization vs. Personalization – tailoring your approach

  •     Having a clear goal and implementation process 
  •     Data insights to help you decide which one works best
  •     Enhancing the experience by using your brand and brand culture to create a unique platform
  •     Keeping the costs in check and adding the nice to have’s 
  •     Incorporating the maintenance element 

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