Heading LE & Government segment and M2M business units to further strengthen du’s proposition for Large corporates and setup the foundation for the next generation communication built on M2M connectivity.
Prior to that he has setup the SME marketing department, establishing the SME proposition to empower SME with the right connectivity tools to grow their business and setting the foundation to enable SMEs to transform digitally.
He joined du/EITC to Established the Enterprise Customer Value Management & Demand generation department.
Before moving to the UAE, Abdelrahim has worked for Vodafone Egypt where he turned around multiple business sunits, both B2C & b2B at Vodafone Egypt
- Turned around multiple business units, B2C & B2B (7 years)
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