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Crisis management: how to protect your brand (and your company) in a crisis

Monday 8 June, 2.30pm (GST)

hosted by Terrapinn 

It’s never pleasant to receive negative comments and reviews; especially when you’ve worked really hard to have a good reputation. However, the way you handle negative feedback is what will set you apart, ensure your customers of the brand they once loved and influence new customers to give you a chance.

This session will teach you how to turn negative online reviews and news into marketing wins. Here are just some of the effective steps for handling reviews that you can expect to learn from this webinar:

  • L- listen
  • E- empathise
  • A- apologize
  • R- react
  • N- now

 

WATCH ON DEMAND

 

Featured Panellists:

Panelist

Sonal Dawda

Head of Sales and Marketing 

Dubai National Insurance and Reinsurance  

Panelist

Karsten Jankowski

General Manager Marketing And PR

Infiniti  

Panelist

Sahar Khan

Director of Marketing

Bayut  

Panelist

Matthew Sliedrecht

Marketing Director 

Cleartrip   

Moderator

Alex Spirer

CEO

The Luxury Hall  

 

Who should sign up:

  • All marketing function
  • CMOs
  • Digital marketing agencies
  • Business owners and C-Level
  • Digital team

 

WATCH ON DEMAND

 

Hosted by:

 

 

For more information, visit www.terrapinn.com

GET INVOLVED

 

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Contact Rebecca Tyson now on +971 4 440 2521 or email rebecca.tyson@terrapinn.com

 

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Contact Jennifer Drury now on +971 4 440 2513 or email jennifer.drury@terrapinn.com

 

GENERAL ENQUIRIES

Contact Prima Castelino now on +971 4 440 2535 or email prima.castelino@terrapinn.com