Lisa Shoemaker oversees federal, state, and local government relations efforts, managing partnerships and relationships with governments, external stakeholders, and advocates. Prior to joining IDEMIA, Lisa was Director of Media Operations for the Republican National Convention. She led all operational and logistical media planning during pandemic-challenged 2020 Republican National Convention in Charlotte, NC. Prior to her work in public service and politics, Lisa was Marketing and Communications Manager for East Mississippi Electric Power Association (EMEPA) in Meridian, MS, where she gained invaluable crisis management experience helping design and launch a successful re-branding of EMEPA following Hurricane Katrina. Lisa holds a BS in Public Relations, Advertising, and Applied Communication from Mississippi College and a Master’s in Public Relations from the University of Southern Mississippi. She has taught classes in public speaking, mass communication, public relations, and crisis communications.
Presented by IDEMIA.