Peter Hancock became chief executive of Pride of Britain Hotels in 2000. It is a marketing consortium for 50 independent luxury hotels in the UK. Before that he was group publishing director at Johansens and was a hotel general manager in his early career, staring as a waiter in the late 1970s. Peter is a Master Innholder, a fellow of the Institute of Hospitality, a fellow of HOSPA, an ambassador for the Gold Service Scholarship and a regular columnist for The Caterer and other industry titles.
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