MARKETING & ADMISSIONS THEATRE
FOR PREMIUM CONFERENCE DELEGATE PASS HOLDERS
Admissions & Marketing (Level 4, Hall 401, Plenary), Tuesday 5 November 2019
Opening Keynote Plenary: Powering education with Artificial Intelligence
In this opening session for EduTECH Asia 2019, we explore the real impact artificial intelligence is having on education. From incorporating AI into pedagogy to teaching AI, see how arguably the most disruptive technology in a generation will impact you and your students
08:35
Organiser’s welcome remarks
08:45
Chair’s opening remarks
09:00
Learning Innovation in an Era of Exponential Change
09:30
Special Address: Tech for Good in a digitally ready society
09:50
AI and Education: How Google is changing the way we learn
10:10
Exhibition visit & networking refreshment break
Admission Leaders Insights
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:10Track Chair's Remarks
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:20The challenges of school and university admissions systems
Admissions & Marketing (Level 4, Hall 401, Plenary)
12:00Fireside Chat - How top education marketing teams use conversational AI to drive student recruitment
Interviewer: Gabriel Lim, CEO, Saleswhale
12:20
Exhibition visit & networking lunch
Afternoon Keynote Plenary: Creating a digital learning culture
In this session, we explore how teaching and learning are changing, and how technology is a key enabler of this change. Get practical insights into how your institution can embrace the new digital paradigm and how you can make sure your students benefit from it
14:15
Education and the New Digital Divide
14:35
How to strengthen the Edtech Ecosystem in Singapore and SEA
14:50
Exhibition visit & networking refreshment break
Tech in Admissions
Admissions & Marketing (Level 4, Hall 401, Plenary)
15:40Marketing automation – how to get it right?
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:00How analytics is equipping schools to make the right marketing decisions?
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:20Chatbots for education
Social Media
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:40Reputation management on social media
Admissions & Marketing (Level 4, Hall 401, Plenary)
17:00Storytelling to Gen Z through online & offline strategies
Admissions & Marketing (Level 4, Hall 401, Plenary)
17:20Facilitating a social media friendly application process
New for 2019! Pecha Kucha Quick Fire
7 minutes, 20pictures x20 slides. No time to waste! Hear from 3 innovative educators in each track as they share their experience using technology in the classroom. Sessions will be crowdsourced.
Admissions & Marketing (Level 4, Hall 401, Plenary)
17:40Talking to parents about the future of education
Admissions & Marketing (Level 4, Hall 401, Plenary)
17:47Parent-teacher communication strategies
Admissions & Marketing (Level 4, Hall 401, Plenary)
17:54How to adapt in changing technology landscape of education
End of Day
last published: 06/Nov/19 06:45
Admissions & Marketing (Level 4, Hall 401, Plenary), Wednesday 6 November 2019
Morning Keynote Plenary: Fostering creativity
Creativity & critical thinking. Two skills frequently identified by employers as some of the most valuable in their workforce. So how do we make sure that we are equipping our students with the skills they need to get ahead in future? Join this keynote session as we explore how inquiry-based learning, project-based learning and much more can help you create the workforce of tomorrow.
08:45
Organiser’s welcome remarks
09:00
Chair’s opening remarks
09:10
Deconstructing SAMR for deeper level of Heutagogy or Education 3.0
09:40
Innovating from the inside-out - Ideas and insights from the President’s Award Winner in Singapore
Victor Ansheng Chew, HOD ICT, Rosyth School
10:10
EduTECH Masters Hackathon – Student Finalist Showcase
10:20
Exhibition visit & networking refreshment break
EduSHARE Roundtable Session 1
Simply pick a table and join the debate! The first roundtable session will happen from 11:20-12:05 and the second session will happen from 12:05-12:50
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:20Breaking silos: Aligning marketing and admissions to drive enrollment
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:20How to attract international students and maximise marketing efforts
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:20Parent-Teacher Communication – Tech strategies for success
Admissions & Marketing (Level 4, Hall 401, Plenary)
11:20Using Omni Channel for better student conversion
EduSHARE Roundtable Session 2
Simply pick a table and join the debate! The first roundtable session will happen from 11:20-12:05 and the second session will happen from 12:05-12:50
Admissions & Marketing (Level 4, Hall 401, Plenary)
12:05Breaking silos: Aligning marketing and admissions to drive enrollment
Admissions & Marketing (Level 4, Hall 401, Plenary)
12:05How to attract international students and maximise marketing efforts
Admissions & Marketing (Level 4, Hall 401, Plenary)
12:05Parent-Teacher Communication – Tech strategies for success
Admissions & Marketing (Level 4, Hall 401, Plenary)
12:05Using Omni Channel for better student conversion
12:50
Exhibition visit & networking lunch
13:59
Afternoon Keynote Plenary: Personalised Learning
The future of learning is personal. New technologies and pedagogies are enabling students to take responsibility for their own learning, regardless of their age. In this session, hear from personalised learning innovators as they share tips and tricks for getting started on your own personalised learning journey.
14:00
Personalizing education at scale through AI
14:30
What are we learning about Personalizing Learning?
15:00
Exhibition visit & networking refreshment break
Meet the Mentors - New for 2019!
There’s no substitute for face-to-face interaction. Join this brand new session for 2019 and enjoy a short, friendly 1-on-1 coaching session from one of our 60 mentors. You (or your team of up to 3) simply pick a mentor from across our 9 categories, and get your burning questions answered. Make sure you book your 15-minute slots early as availability is limited and slots will fill up fast.
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:00Admissions and Marketing Mentor 1: Bipasha Minocha
5 areas of expertise:
- Branding
- Content marketing
- Marketing automation
- PR
- Social
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:00Admissions and Marketing Mentor 2: Monique Retief
5 areas of expertise:
- Branding
- Cross Channel Marketing
- Data Analysis and Strategy
- Web Design & Consumer Journeys
- Media buying & Planning, including Social
Admissions & Marketing (Level 4, Hall 401, Plenary)
16:00Admissions and Marketing Mentor 3: Angela Seah
5 areas of expertise:
- Marketing strategies & tactics to accelerate student enrolment numbers
- Building relationships with key partner schools
- Event management (Open Days, networking events, etc)
- Undergraduate student recruitment processes
- Building a team with the right skillsets & capabilities
last published: 06/Nov/19 06:45
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