Airline Revenue & Distribution

Aviation Marketing Asia

FOR PREMIUM DELEGATE PASS HOLDERS ONLY

 

Aviation Marketing, Tuesday 18 February 2020

OPENING KEYNOTE PLENARY

08:50

Keynote Interviews and Panel

10:40

EXHIBITION VISIT AND NETWORKING REFRESHMENT

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13:00

EXHIBITION VISIT AND NETWORKING LUNCH

Personalisation

Akira Mitsumasu
Aviation Marketing
14:00

Leveraging relevance drivers for airline brands

Seth Cassel
Aviation Marketing
14:20

Reserved for

Aviation Marketing
14:40

Are airlines doing enough when it comes to personalisation?

Big Data and Analytics

Minna Kärhä
Aviation Marketing
15:20

Creating a 360-degree view of your customer through data

Aviation Marketing
15:40

Behavioural insights and hyper-personalisation: optimising offers using customer data

Aviation Marketing
16:00

Achieving an ROI on marketing spend

16:20

EXHIBITION BREAK AND NETWORKING REFRESHMENTS

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ROUNDTABLE DISCUSSION SESSION

last published: 15/Nov/19 03:05

 

Aviation Marketing, Wednesday 19 February 2020

KEYNOTE PLENARY

08:50

KEYNOTE PANEL: Going Digital

This session will consist of a series of 10 minute interviews followed by a panel discussion, looking at digital innovation and digital transformation for airlines. ·Digital has been redefined by disruptors such as Grab and Uber – how can, or should, airlines incorporate a similar methodology to further interact and satisfy their customers’ expectations?·Digital disrupters have redefined customers’ expectations - how can, or should, airlines incorporate a similar methodology to further interact and satisfy passengers?·Innovation labs: nurturing the future?
10:20

Platinum Sponsor Address

10:40

EXHIBITION VISIT AND NETWORKING REFRESHMENTS

Digital advertising and programmatic

Aviation Marketing
11:40

Excelling in digital advertising

Jonathan Wan
Aviation Marketing
12:00

Programmatic: saving costs while maximising exposure

Aviation Marketing
12:20

Increasing sales through programmatic

Aviation Marketing
12:40

Conversion rate optimisation: measuring customer satisfaction

13:00

EXHIBITION VISIT AND NETWORKING LUNCH

Panel discussion
Aviation Marketing
14:40

Panel: Should we be thinking of mobile-first or mobile only?

Aviation Marketing
16:00

Integrating social media, artificial intelligence and chatbots: how to customise your sales offering through social platforms

16:20

EXHIBITION VISIT AND NETWORKING REFRESHMENTS

last published: 15/Nov/19 03:05

 

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To sponsor or exhibit contact:
Adam Ball
Tel:   +65 6322 2705
adam.ball@terrapinn.com

To speak contact:
Roseanna Johnstone   
Tel:  +65 6322 2707 
roseanna.johnstone@terrapinn.com