Moustapha Bekheet | Chief Executive Officer
Pan Arab Media | Egypt

Moustapha Bekheet, Chief Executive Officer, Pan Arab Media

CEO | PAM Inc.
Being part of the evolution of Arabic digital media in the past 16 years from Satellite TV Channels, Interactive TV, FM Radios, VAS, Mobile Portals, to Online Media Services; Moustapha has a unique passion for bringing a technology to the Arab world.
Founded PAM Inc. in 2012, and prior to this; was heading the New Media Department at Melody Entertainment. Moustapha also worked for OT Ventures and led Mazika.com; a company owned by A15 and Gemini Media.
Moustapha Also holds Master Degree of Business Administration in Project Management.
LinkedIn:  eg.linkedin.com/in/bekheetmoustapha
Twitter: @MustaphaBekheet

Appearances:



Telecoms World ME day 1 @ 12:00

Amplifying the reach of TV with Social Media

  • Reaching the fragmented audiences watching TV across multiple devices
  • Effectively measuring social media ROI for more effective engagement
  • Tightening collaborations between social networks and broadcasting houses
  • Leveraging the vast knowledge of younger audiences possessed by social media

Telecoms World ME day 2 @ 11:40

PANEL: MENA SVOD: a force to be reckoned with

  • Examining the rapidly changing pay-tv market of the MENA region due to OTT video consumption
  • Responding to the growing demand with more agile video delivery solutions
  • Fostering competition as operators launch more and more services
last published: 20/Aug/19 15:15 GMT

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