Alaa AlMashhadi has over 15 years of banking experience maintaining a strong and up to date synthesis of the industry through working in different fields of corporate and retail banking. Alaa holds in depth knowledge in credit information, institutional banking, transactional banking, cash management, electronic solutions, liability business as well as big data analytics. Alaa started his career with the likes of SAMBA Financial Group and BNP Paribas covering compliance, sales, product management and operation activities under the transactional banking arena. Alaa then moved to work with AlRajhi Bank’s cash management and electronic solutions as the Country Sales Head before holding another key position as the Director of Government Banking within the same bank, focusing on key-account management, risk management, liquidity growth, cross-selling & government e-banking. Alaa is currently the Chief Business Development Officer at the Saudi Credit Bureau (SIMAH), Overlooking the company’s overall commercial side of the business covering B2B, B2C, B2G, strategic partnerships & new business. Working with all types of industries, from Banking to Manufacturing, SME and large, providing tools to reduce risk, enhance collections and increase sales and customer loyalty. Alaa has a BA in International Banking and Finance as well as an MBA from the University of Sheffield, UK.
SPONSORSHIP & EXHIBITION OPPORTUNITIES
Joseph Ridley
joseph.ridley@terrapinn.com tel: +971 4 440 2536
SPEAKING OPPORTUNITIES
Fiona Craib
fiona.craib@terrapinn.com tel: +971 4 440 2500
MARKETING & MEDIA ENQUIRIES
Teresa Leese
SEAMLESS MIDDLE EAST 2020
16-17 November, Dubai, U.A.E. and Online
SEAMLESS NORTH AFRICA 2021
1-2 June, Cairo, Egypt
SEAMLESS EAST AFRICA 2021
1-2 November, Nairobi, Kenya
SEAMLESS EUROPE 2021
19-20 April 2021, Online, Virtual Event
SEAMLESS MIDDLE EAST 2021
29-30 September, Dubai, U.A.E.
SEAMLESS SAUDI ARABIA 2021
9-10 November, Riyadh, Saudi Arabia