Kerstin Larsson-Knetsch | Director Of Customer Solutions
Vodafone Business

Kerstin Larsson-Knetsch, Director Of Customer Solutions, Vodafone Business

Kerstin Larsson-Knetsch (born in 1976) has been Director Consulting & Customer Solutions in the Vodafone Business division since April 2018. Her team develops holistic digitalisation solutions for enterprise customers. Additionally, she is responsible for the 5G pilot programme for Vodafone Germany. Thereby, the team develops 5G solutions in co-creation with customers, e.g. in the sectors automotive, media, smart factory and health. The expert for complex enterprise customer solutions began her career in product marketing in 2002. In the following years, she held various roles in consumer marketing, corporate strategy and technology enterprise. From 2013 to the end of 2014, she took over as Head of the Technology Enterprise Strategy & Planning department and from the end of 2014 as Director Complex Project Delivery Technology Enterprise. For years, she has also been a strong advocate for diversity and the advancement of women in Tech professions.

·  Director Customer Solutions & Projects, Vodafone GmbH

·  Social Verlinkungen (LinkedIn, Xing, Instagram, Twitter, etc.)

·  Link zur Website (wenn vorhanden)

Kerstin Larsson-Knetsch (Jahrgang 1976) ist seit dem 01. April 2018 Director Consulting & Customer Solutions im Geschäftsbereich Vodafone Business. Ihr Team entwickelt ganzheitliche Digitalisierungslösungen für Firmenkunden. Zudem verantwortet sie das 5G-Pilotprogramm für Vodafone Deutschland. Dabei entwickelt das Team in Co-Creation mit Kunden 5G-Lösungen z.B. in den Bereichen Automotive, Media, Smart Factory und Health. Die Expertin für komplexe  Firmenkundenlösungen begann ihre Karriere 2002 im Produktmarketing und übte in den darauffolgenden Jahren diverse Rollen im Consumer Marketing, Corporate Strategy und Technology Enterprise aus. Von 2013 bis Ende 2014 übernahm sie die Abteilungsleitung Technology Enterprise Strategy & Planning und ab Ende 2014 die Rolle als Director Complex Project Delivery Technology Enterprise. Seit Jahren setzt sie sich zudem gezielt für Diversity und die Förderung von Frauen in Tech-Berufen ein.


Connected Germany 2021 Day 2 @ 14:20

Commercialising 5G – capitalising on the B2B opportunities

  • Making a commercial user case
  • What new ecosystem opportunities does 5G offer?
  • Will 5G deepen collaboration between operators and other industries?
  • How will 5G change market dynamics?
  • Monetising increased data streams
last published: 23/Nov/21 14:15 GMT
last published: 23/Nov/21 14:15 GMT

back to speakers




Rowan Thomson





Matthew Harris





Tayyab Abbasi





James Llewellyn



Sign Up for Event Updates