Badiaa Bazarbacha has 24+ years of experience in the telecommunications industry. She has been Head of Sales at Vantage Towers since 1 September 2020. In this function she has responsibility for sales and commercial management in CEE (Central and Eastern Europe).
Before moving to Vantage Towers Badiaa held various Europe-wide leadership functions in product management, business development, commercial management and sales at Ericsson, most recently as Vice President and Head of Commercial Management. She gained extensive 5G experience in recent years in her role as Ericsson’s lead negotiator.
Badiaa studied communications engineering and economics in Germany. She was born in Tunisia and is married with one son.