She is currently Head of Internet of Things Sales (IoT) at O2, Telefonica UK, where she leads a dedicated team. Vinnett is a recognised IoT thought leader and a regular speaker at Government policy and industry conferences. She represents O2 for several Government-funded project boards, Driven which is trailing a fleet of driverless vehicles using UK-built software between Oxford and London in 2019 and GATEway (Greenwich Automated Transport Environment) conducting a number of different trials to understand how people respond, engage with and accept automated/Driverless vehicles.
Prior to O2, Vinnett founded and ran a technology management consultancy company, which assisted businesses at all stages from start-ups, through the growth and scale-up to blue chips. Vinnett provided Strategic IT, Telecommunications, M2M and IoT solutions for customers, in addition to publishing papers on the IoT. Previously, Vinnett was a partner director working at several companies including EE, Toshiba and Symantec.