Hotels and especially airlines are experimenting with Big Data in new ways every day, trying to figure out how to respond and react in real-time, to the information that’s been coming in.
What’s unique about the airline industry though, is how they’ve begun to utilize this information, not just to improve a loyalty program or marketing campaign, but to affect real changes in their businesses, both internal and with their customers– all in real-time.
This piece highlights just a few examples of how different airlines have been leveraging data to personalize experiences and revolutionize their businesses.
Download the eBook to find out about:
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Flight path optimization
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Expansion
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Customer intelligence
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Internal operations