Jumio's perspective on the abandonment challenge
If 66% of your shoppers abandoned their shopping at an in-store checkout, would you be worried? According to Jumio’s Consumer Insights study, that’s exactly what is happening in the M-commerce channel.
So how can your business prevent prospective customers from walking away?
In this whitepaper, Jumio examines how – despite a track record of constant growth through continual innovation – the online retail industry is underperforming and holding back potential growth.
Download to discover ways to tackle abandonment, including:
- Reducing payment friction
- Designing for mobile first
- Holding your customer’s basket
- Telling ‘casual’ and ‘valuable’ customers apart
- Calming customer fears