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Thrivent Choice whitepaper

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Loyalty Lessons

What can a member-advised charitable granting program teach loyalty programs?

Follow the example of Thrivent Financial's Thrivent Choice program and learn how to apply these concepts to your loyalty program.

Learn how:

  • they listened to their members to create a program 
  • to discover what people value the most
  • to create situations where others work for you
  • inspiring generosity can inspire customer value and engagement