What all marketers need to know about Big Data
Big Data is everywhere I'm sure that you’re always coming across articles that you probably gloss over. Maybe you don’t truly understand what the fuss is about.
But you also spend many hours pondering how to know, understand and connect with your customers right? Then here is what all marketers need to know about big data. Download this presentation by Bernadette Kirby, Design and Solutions Director, Middle East from AIMIA which will answer:
- Is big data really useful to your business
- What is the ROI on data
- What are the Big Data myths (and truths!)
- How you can avoid Big Data pitfalls
Download the presentation now to get to grips with the Big Data facts that every marketer needs to know.