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New perspectives on points and rewards - an interview with Jeff Diskin from Hilton Worldwide

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Jeff Diskin, Senior Vice President, Global Customer Marketing, Hilton Worldwide, has worked at Hilton Worldwide for more than two decades. Jeff is responsible for building customer relationships, strategic partnerships and marketing capability to maximize travelers' share of wallet and grow revenue and market share for Hilton Worldwide's portfolio of brands. He will be sharing these insights with attendees at Loyalty World USA.

We spent a few minutes chatting with him, learning more about how Hilton is looking beyond points in its loyalty marketing and placing a substantial focus on overall customer experience.

Download the interview here.