WHAT YOU NEED TO KNOW
To ensure you are up date with what is expected of you at the show, please read through all the documents below, and action as instructed by the relevant Terrapinn team member.
Who should I contact with regards to meetings at the event or regards to my wishlist?
EXHIBITOR TOOL KIT
Promote Your Presence and Increase Interactions Onsite with New and Current Clients
You’ve booked your stand and now it’s time to make sure that you get the most from your participation at The Water Show Africa.
This exhibitor marketing pack will help you make sure that you meet the right people at the show and spread the news about your participation.
Your checklist to promote your company at the show
Send personalized invitations
Identify the 10-20 key contacts that you really want to visit your stand at the show and get your team to invite them via email or telephone.
This is the most effective way to make sure that key industry executives visit your stand before your competitors.
Send mass email invitations
This is the best way to make sure everyone on your email database knows that you are participating in the event, and to invite them to visit your stand.
Don’t have time to create a HTML email?
Add the event banner to your email signature
A quick and easy way to let everyone know you’re exhibiting at the show is to add the event banner below to your email signature and get your team to do the same. We can also send you one with your stand number on it.
Mail visitor tickets to your clients or put them in reception of your office
Another easy way to make sure you promote your presence at the show.
Use social media
Announce you’re exhibiting at the show on Twitter using #powerafrica or mention us on Facebook "The Water Show Africa".
Send a press release
Are you launching a new product at the show? Do you have something exciting to tell the media about? Then make sure you send your media contacts a press release around the show so they know about it.
Extra tip: Send us your press release so we can include any exciting launches in our pre-event marketing.
Add the event logo to your marketing
If you create your own invites, emails or adverts don't forget to use The Water Show Africa logo.