Track 7: Offline Retail, Wednesday 19 April 2017


Morning networking

Mr Martin Newman

Creating a Seamless Customer Experience in a digitally driven multichannel world

  • How to put the customer first in a multichannel world
  • Data opportunities that can drive acquisition, conversation and retention
  • From discovery and acquisition to the check out and beyond
  • Transforming the checkout process with innovative payment methods
  • Moving from transaction to customer engagement
  • How will the customer journey evolve in the coming 24-36 months?
Ms Sandhya Devanathan

Think Small – Winning in a Mobile-First World

•    Assessing the challenges & opportunities of the fragmented shopper journey
•    How has mobile-fueled discovery changed consumers’ expectations of brand interactions?
•    Delivering immersive, expressive, and immediate experiences to customers through mobile 
•    Putting payments at the very heart of immersive mobile customer customer journeys
•    How to create seamless, personalised cross-device experiences

Asian innovation showcase

Highlighting the top startups from 6 seamless commerce categories:
Payments - Marketplaces - Analytics - Marketing - Logistics - In-Store Technology

Speed networking


Networking break

Track 7: Offline Retail

Track chair's remarks

Track 7: Offline Retail

Competing in a Low-Growth Environment

Mr Anil Konidena
Track 7: Offline Retail

Making brick-and-mortar succeed: Taking a technology-led approach to the optimisation of offline operations

•    Understanding the impetus that a slow-growing economy actually puts on brick-and-mortar: How can customers be persuaded to come into stores when they don’t have much to spend? 
•    Understanding the technology that is required to make brick-and-mortar function seamlessly for the customer
•    Examining what difficulities a retailer will realistically face in implementing expensive technology to implement inventory and POS, and giving on-floor salespeople access to this information
Dorrie Krueger
Track 7: Offline Retail

Making private labels work

  • How private labels will refocus the role of retailers from curaters of other people’s products to purveyors of their own
  • What it costs to establish private labels: Are margins really higher?
  • How to manage conflict of interest: How retailers can successfully commercialise private labels without biasing against their other suppliers
Mei Lee
Track 7: Offline Retail

A guide to overcoming the challenges of cultural nuances when expanding into local markets

  • Why have many international brands failed to successfully launch in Asia?
  • How competitive analysis can help to identify key local market tropes
  • Examining how local nuances might impact on locally available product range
  • How can local partnerships help to achieve a deep level of cultural understanding?

Lunch break

The In-Store Experience

Ms Uma Talreja
Track 7: Offline Retail

Does the retail sales associate still have a future in the coming world of robotics, VR & mobile payments?

•    Assessing the change in the role of the sales associate in the age of the empowered customer
•    Will coming technological trends undermine or empower the sales staff?
•    Why face to face sales is still an essential component of the customer retail journey
•    Lessons from high-end retail: the value of sales associates as brand ambassadors
Chris Martell
Track 7: Offline Retail

The augmented sales assistant: assessing the effect of in-store technology on staff performance

•    From tablets to AR headsets: the value in device provision and training for sales staff
•    How to control the whole in store experience from product discovery to checkout via the sales assistant’s mobile device
•    The value of providing staff with additional product information including real time stock inventory to help serve the customer better
•    How to ensure staff retain high levels of one on one service without overly relying on technology
Ms Mei Wai Wong
Track 7: Offline Retail

How can brick and mortar retailers ensure the continued relevance of their stores?

  • What has stopped brick and mortar retailers from investing in services that make shopping easier?
  • Do retailers have to become service-providers in order to maintain relevance?
  • How can ancillary services be monetised?

Networking break

Mr Paul Stoddart

Instant payments goes global

• Going digital is about survival for banks
• Instant Payments provides the platform for innovation for banks and fintechs
• Transforming the core culture to truly deliver on transformation strategy
• Putting the bank brand back at the heart of payments
Venture Relations Sterling Hawkins

An investors view of the future of commerce innovation

•    How well are technology trends keeping up with consumer trends?
•    Assessing the state of today’s retail industry
•    How can technology solve some of retail’s fundamental challenges?
•    Where is the smart money going: a look at investment from payments to retail technology

Evening Drinks Reception

last published: 22/Mar/17 13:27




Track 7: Offline Retail, Thursday 20 April 2017

Morning networking


Chair's introduction

Hanno Stegmann
Track 7: Offline Retail

Consolidating the Asian commerce market

•    Assessing the reasons for the failure of global retail and e-commerce businesses to establish a sustainable regional presence
•    The impact of growth dominated mindsets at the expense of profitability
•    Cross border consolidation as barriers to regional entry fall
•    How will short term consolidation impact long term growth opportunities?
Danit Peleg
Track 7: Offline Retail

The promise of 3D printing in retail

•    How will 3D printing transform how customers access the brands they love
•    A close look at 3D printing clothing and apparel
•    What are the clear implications of 3D printing in the retail industry?
Panel discussion
Track 7: Offline Retail

What are the roadblocks to fostering increased foreign direct investment?

•    Assessing the failure of early forays by foreign brands into Asian markets
•    Exploring the benefit of foreign direct investment over licensing approaches
•    The value of a “culture-centric” approach to foreign expansion
•    How omnichannel can hold the key to foreign brand success abroad

Morning break

Track 7: Offline Retail

Seamless Retail Roundtables

Track 7: Offline Retail

A guide to the do's and don'ts of in-store social engagement & commerce

Track 7: Offline Retail

Assessing the popularity and impact of off-price and budget stores

Track 7: Offline Retail

Building customer experience in the age of hyper-competition

Track 7: Offline Retail

Click-and-collect and the future of convenience-focused omni-channel

Track 7: Offline Retail

How to apply analytics to transform assortment optimisation

Track 7: Offline Retail

How will digital impact the future of in-store signage?

Track 7: Offline Retail

The art of context: harnessing mobile & social to engage, sell and retain

Track 7: Offline Retail

The quest for local: how e-commerce is offering a lifeline to endangered SME retailers

Track 7: Offline Retail

What lessons can be learned from the rise of O2O in China?

Track 7: Offline Retail

Track chair's remarks

Track 7: Offline Retail

Tenant Management

Charmaine Bauzon
Track 7: Offline Retail

What malls need to do to attract and retain the right anchor tenants

•    A guide to differentiating your mall in an increasingly competitive environment
•    Assessing the power of data to provide unique ways to attract anchor tenants
•    The importance of mall branding, positioning and facilities investment in a “clients market”
Track 7: Offline Retail

The impact of customer trends on tenant mix strategies

•    How can mall owners accurately assess consumer appetite as mart of tenant mix analysis?
•    How to encourage non-traditional retailers of the value of taking up tenancy
•    Changing trends, agile malls: the growing importance of flexible space for pop-up retail within the mall
Panel discussion
Track 7: Offline Retail

Assessing the return on investment in digital tenant services

•    Should digital services be included as standard within tenant agreements?
•    How can you best demonstrate the value of participation to tenants?
•    From digital signage to loyalty programmes: what are the best digital services to be serving to tenants?
•    Leveraging additional digital services as a loyalty bonus to high performing tenants
Moderator: Wai Kuan Wong, Senior Vice President, Themed Attractions Resorts & Hotels Sdn Bhd
Jaime Syjuco, Managing Director and Co-Owner, Moda Pacifica- Havaianas

Lunch break

Track 7: Offline Retail

Smart Malls

Mr Ervin Yeo
Track 7: Offline Retail

From the ground up: a digital first approach to the malls of tomorrow

•    Transforming malls into all-encompassing entertainment centres to drive footfall and encourage loyalty
•    Tapping into the consumer mobile device with real time features and offers
•    How to best implement next generation features from interactive maps to AR technology
•    Implementing location sensitive technology to enable localised and personalised promotions
Track 7: Offline Retail

Mall wide loyalty programmes and the power of data driven consumer reporting

•    Assessing the diverse metrics essential for malls to capture from footfall to weather patterns
•    The importance of tying up all tenants into the loyalty programme to encourage usage and value
•    Why it’s valuable to reward customers for more than just spend in order to encourage stickiness
•    Understanding who owns the data and who has the right to contact the consumer
Track 7: Offline Retail

Assessing the efficacy of beacon technology in the mall environment

•    From contextual relevant offers to contactless payments: the proposed value of beacons in the retail environment
•    The reality: how successful have brands been thus far in capturing customer interest in using the technology?
•    The problem with Bluetooth and the opportunities presented by alternative solutions
•    Best practice customer engagement strategies through in-store contextual technology

Afternoon Networking

Track 7: Offline Retail

Designing the future store

Mr Take Umiyama
Track 7: Offline Retail

Making offline interesting: Giving people a reason to come to your store

  • How does Owndays keep people coming to its stores?
  • How do you make the store experience seamless for your customers?
  • What role does online play for Owndays? Do people buy glasses online?
Track 7: Offline Retail

Informed design: how next generation technology will enable the future of store planning

•    Transforming brick-and-mortar retail from cluttered stores to mobile enabled showrooms
•    Smart dressing rooms and the future of sizing, fitting and loss prevention through robotics & IoT
•    Building digital signage into the fabric of modern stores for dynamic information delivery to customers
•    Future proof: how to build stores that are not just current but able to evolve as technology does
David Westhead
Track 7: Offline Retail

From pop-up stores to retail theatre – assessing the future of the retail space

•    Why is retail still growing despite the rise of e-commerce services?
•    Meeting the customer need for unique, personal, physical retail experiences
•    Pop-up stores and the future of segment targeted retail spaces
•    What can regular high-street retailers learn from high end concept store design?

End of conference networking

last published: 22/Mar/17 13:28

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