Going Cashless: Interviews with Central Banks in Asia about their cashless strategies
Exploring how monetary policy is changing
How can central banks support these changes?
How is technology working to enable a cashless society?
Technology innovations which will change the payments landscape
Banks & Technology Panel Debate
Now you have heard from both we will now bring together both sides to explore the challenges that are being faced in the move towards a cashless adoption. Both sides will explore what the future of a cashless society looks like in societies which are heavily reliant on cash.
The effect of Modernisation of Digital Payments and what this means for the future
Is there opportunity for a degree of consolidation in the payments industry?
How can blockchain facilitate value transfer to further disrupt the payments ecosystem?
Digital ID: Is it the future for digital payments?
Creating a good first impression: How to ensure your website hooks customers immediately
Delivering compelling content at each stage of the purchase journey
The importance of mobile optimisation for all content and messaging
How can you create landing pages that wow your customers and initiate an emotional response?
How to use your web design to create a sense of urgency
Relevancy: ensuring your product is relevant to the audience
Blending both real and implied urgency into your strategy
Creating stock urgency to imply limited availability
Using time-sensitivity and countdown timers to increase urgency.
Beauty vs. utility: How to strike the right balance for your website
The importance of understanding who your customer is, and their preferred content style (e.g.video)
Bringing your products to life through exciting content and displays
How can you generate personalisation at scale?
Start-Up Elevator Pitches
Roundtable Discussion Session
Now’s your chance to get really interactive.Choose one of our tables and join the discussion.
SMOOTHING THE PATH TO PURCHASE
One-click ordering: How to ensure your checkout process is as smooth as possible
The history of one-click: How it contributed to the rise of Amazon.com, and why the patent’s expiry will help other eTailers compete
How fictionless is one-click?
Does one-click reduce shopping-cart abandonment?
What are the downsides of one-click, for retailers and consumers?
Purchasing through mobile: The secret to overcoming abandoned baskets
Identifying the friction points in your selling system and eliminating them
Using Autofill APIs to generate information
Registration: A handy way to save data or a killer of impulse buys?
The effect of cash on delivery on e-tailers
Encouraging uptake with incentives for e-payments and loyalty schemes
What would Asia without cash look like?
What are the key factors limiting the transition?
What can the government and private sector do to enable the change?
The importance of planning for failed delivery
Start-Up Elevator Pitches
Up-selling: How do you extract more value from existing customers?
Tackling the issue of abandoned baskets
The role of emails in sending customer recommendations
The role of retargeting in up-selling: How to ensure that you’re serving customers ads with new product offerings
Personalisation: How to ensure your recommendations are personalised
Panel: Social media engagement tools for retailers: An examination of Facebook, Instagram, Twitter and Pinterest
What effect are social media sites having on retailers and etailers?
Measuring feedback from social channels and developing the correct KPIs
Assessing tools to help monitor what the customer is saying about your brand
Social listening and sentiment analysis: what are people saying about your brand?
Examples of brands who are successful at engaging with their customers