Seamless Thailand 2018 - Day Two 14:00, Seamless E-Commerce
Mobile first: why the future for Thailand is social and mobile commerce
• Advantages and challenges for the development of m-commerce in Thailand • The power of sign-ups: creative ways to encourage customer account creation • Contextual data and the power of real-time site personalisation • The growth of social commerce
Seamless Thailand 2018 - Day Two 17:10, Seamless E-Commerce
The effect of e-commerce on the future of logistics
• Overcoming challenges in infrastructure, rural locations and cash on delivery • The need for speed: customer expectations for instant delivery • What does the future of delivery look like for Thai shoppers?