Elizabeth Rossiello | Chief Executive Officer
BitPesa | Kenya

Elizabeth Rossiello, Chief Executive Officer, BitPesa

Elizabeth is the CEO and Founder of BitPesa, a pan-African digital FX and payment platform.  She founded BitPesa in Nairobi, Kenya in October 2013 and has since grown the business across six African countries.  BitPesa is also licensed by the FCA in the UK as an Authorized Payment Institution and offers direct access to every major African currency at one-third the cost of bank transfers or other brokers. Before founding BitPesa, Elizabeth was a Rating Analyst in sub-Saharan Africa and worked as a consultant for Grameen Foundation, Gates Foundation and the Acumen Fund leading financial services investments across the region.  She began her career at Credit Suisse and has an M.A. in International Finance from Columbia University.  She has lived in both Kenya and Senegal since 2009.


Seamless North Africa Day 1 @ 13:15

Launching and expanding fintech businesses

  • Navigating a crowded, complex regulatory landscape
  • Understanding, developing and implementing a compliance and regulatory framework
  • Overcoming rigid laws that leave little room for new innovation
  • Assessing costs of expansion
  • Understanding the cultural and language barriers to expansion

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