Hannah Curran is the founder and CEO of Pure Born, a homegrown eco-friendly brand that creates plant based products made with bamboo for environmentally conscious mothers and their children. For the last 3 years, the 26-year-old mum and entrepreneur has quietly grown Pure Born to become a market leader in the organic nappies category. Pure Born can now be found in all major retailers across the UAE such as Carrefour, Lulu Hypermarket and the Union Co-op, in addition to their own e-commerce platform. In March 2018, Pure Born entered the KSA market, followed by Bahrain and Jordan.
Hannah is a big believer in giving back and has incorporated this into Pure Born. 5% of the brands annual proceeds go towards supporting children around the world. Each year Pure Born support a cause close to their hearts.