Gail Livingstone | COO
ME Digital Group | United Arab Emirates

Gail Livingstone, COO, ME Digital Group

Gail Livingstone, COO of ME Digital Group, is a communications and marketing specialist with retail and management experience across traditional and digital business models. As COO of one of the Middle East's most visited English language websites,, and the Middle East's top website for daily deals,, Gail Livingstone is responsible for content, marketing, technology and advertising revenue. During her 18 years overseas, Gail Livingstone worked in retail management, marketing, event organisation, PR and communications and have spent the past four years working with digital media. Gail also worked for some of the biggest names in retail including Miss Selfridge, River Island and Marks & Spencer and have client experience with brands such as Jack Daniel's, PUMA, HSBC, Budweiser, Emaar and MasterCard.


Seamless ME 2018 day 1 @ 15:40

Case study: Igniting viral campaigns

  •     Micro storytelling: building consumable content to engage customers 
  •     Harnessing the power viral campaigns for brand awareness, marketing buzz and ultimately product sales 
  •     Timing is everything: nail it then scale
  •     Measuring ROI and gauging branding impacts
  •     Crafting strong creative moments that are sharable 

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