Azzam Jarad | CTO | Jordan

Azzam Jarad, CTO,

Azzam Jarad is the Chief Technology Officer at He has spent the last 20 years in automating and optimizing business processes in different industries, capitalizing on his consulting, technical and management skills. He worked across a variety of areas including ecommerce, retail, communications, manufacturing and education.


Seamless ME 2018 day 1 @ 09:00

PANEL Personalising product discovery

  • Connecting shoppers to products they are most likely to buy
  • Marrying deeper personalisation with retargeting for a higher conversion rate 
  • Understanding the intentions of customers
  • Optimising secondary product discovery: the key to upselling
  • Capturing relevant website traffic data and measuring the right metrics

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