Innovation & solutions for retailers and merchants (#retailasia)
Mr Richard Leong | Marketing Director Pizza Hut, Jardines Resturant Group
Over 15 years of extensive multinational advertising agency experience that includes local and regional client servicing, 360 integration and brand management across Asia. Well diversified with broad capabilities in various disciplines such as direct marketing, account planning, activation and digital marketing for better brand building and consumer engagement.
Key strengths includes familiarity with agency operational roles including management role in managing P+L within stringent framework, promoting cross discipline team leadership, leading special assigned task forces, providing strategic thought leadership and driving new business growth. Areas of focus includes winning campaign effectiveness awards by assisting clients businesses growth, brand building and the need to provide cost effective integrated creative solutions through partnering creative development across multi-discipline offerings.
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Appearances at this years' conference:
Conference Day One, 25 April 2012, Wednesday
@ 14.40
Insights from Pizza Hut: How to build a best brand and emerge as the top performer in your region
Focusing on the dining experience to attract customers
Utilising creative & out-of-the box ways to engage your customers
Repositioning your brand for increased sales & acquisition of customers
› Mr Richard Leong, Marketing Director, Pizza Hut, Jardines Resturant Group