Shwen Gwee | Head of Digital Strategy, Global Clinical Operations
Biogen | United States

Shwen Gwee, Head of Digital Strategy, Global Clinical Operations, Biogen

Shwen is a recognized pioneer in digital health and social pharma, as well as a well-respected industry thought-leader who was named a Top 40 “Healthcare Transformer” by Medical, Marketing and Media in 2015. He brings over a decade of experience leading commercial/brand digital strategy and innovation across both client-side biopharma organizations and at leading advertising agencies. Currently, as Head of Digital Strategy for Global Clinical Operations at Biogen, Shwen leads innovative digital approaches to engage customers and enhance clinical trial recruitment and retention

Shwen sits on various advisory boards, including: Google (Healthcare), SXSW (Health), MM&M Healthcare Transformers, Doximity, and the Digital Health Coalition. He is often featured in industry publications, speaks regularly at industry events and chairs the Social Innovation Day for the Digital Pharma Series (East, West and EU). In 2017, he spoke about Innovation in Healthcare at the prestigious Cannes Lions Health festival in Cannes, France.

Shwen is also very involved in the digital health startup community and organizes startup bootcamps, runs startup pitch contests and plays an active role running healthcare hackathons around the world as part of the MIT Hacking Medicine team.

Appearances:



Biotech Bootcamp @ 09:00

Chairperson’s opening remarks

Biotech Bootcamp @ 11:30

Effective digital strategy in biotech start-up business

Biotech Bootcamp @ 12:00

Breakout group discussion 1

Attendees to break into group of 3-4 each discussing on a specific topic for 25 minutes. Each group will be given 5 minutes to present on 3 key learning from the brainstorm session.

Topic 1: Beyond creativity: Systematic approach to build a successful business
Hardy Chan, Chairman & President of Allianz Pharmascience, Co-founder and senior advisor of ScinoPharm, Taiwan

Topic 2: Innovation process in product development and company building
Shwen Gwee, Head of Digital Strategy, Global Clinical Operations, Biogen, USA

Topic 3: Essential ingredients and options in funding the business
Hui Hsing Ma, Senior Deal Advisor, SEA, TVM Capital Healthcare, Singapore

Topic 4: Building the right partnership to accelerate, de-risk and sustain business relationship
Bien Kiat Tan, Founder, Titan Capital, Singapore

Phar-East Day One @ 11:00

Digital trends impacting clinical trials

  • An overview on how data can transform pharma trials, from recruiting patients to real time drug performance evaluation
  • Using digital tools to optimise site selection, identification and engagement
  • Enhancing patient recruitment and compliance in trials conduction

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