Mr. Shen Zeyou, Senior Economist, Director of Marketing Research Department, Marketing Division of China Southern Airlines. Mr. Shen has been working in China's civil aviation industry for more than 20 years. He previously served as director of strategic planning & investment division in charge of strategic planning. Mr. Shen has a rich experience in marketing research, business analysis and strategic planning in the aviation industry. He now leads the aviation marketing research in China Southern Airlines.