Joe Leader | Chief Executive Officer
APEX (Airline Passenger Experience Association)

Joe Leader, Chief Executive Officer, APEX (Airline Passenger Experience Association)

Joe Leader serves as the CEO of APEX, a four-decade old leading nonprofit global organization committed to accelerating airline passenger experience. As CEO of APEX, Leader has initiated strategic collaborations for the association with key industry organizations to advance the interests of participating groups, their members, their customers and their passengers. Partnerships including Aircraft Interiors EXPO, Future Travel Experience, SKIFT, and Global Connected Aircraft Summit. Leader continues to work with members and working groups to improve universal standards, key industry research, and regulatory advocacy.
As passenger experience becomes a growing profit center for airlines, Leader works with senior executives at all of the world’s leading airlines, top industry suppliers, government organizations, and major media groups, to expand APEX’s global industry leadership. A forerunner in aviation and technology, Leader has been a leading executive for more than two decades across technology and aviation companies. Leader holds undergraduate and graduate degrees from Emory University, MBA in technology management, and conducted his business Ph.D. research on accelerating technology adoption in aviation.


Day One @ 09:00

Keynote Interviews & Aviation Leaders Panel: How can airlines guarantee future success?

Get to the heart of today’s complex aviation issues with the expertise and vision that only industry leaders can provide. Join us for a series of exclusive interviews, where leaders of major airlines, airports and organisations outline what it takes to succeed, and how they are planning to keep succeeding as the industry continues to ‘fly’ forward. Find out their thoughts on what the major game changers will be, how they are continuing to innovate their business models to remain competitive and their plans for the future of their airline.
09:00-09:15: Interview 1
09:15-09:30: Interview 2
09:30-09:45: Interview 3

09:45-10:30: Panel
Asia Pacific remains a standout growth market for the aviation industry, with the strongest growth rate and many relative new comers. Following their in-depth interviews, these leaders come together to debate some of the major challenges facing the sector, including:
  • What are the key strategic and commercial issues driving the future of aviation in Asia?
  • What is the future of competition for both FSCs and LCCs in the long-haul low-cost market?
  • How to keep revenues ahead of costs where a lot of the costs are outside of your control?
  • Airport congestion and how to handle growth, boost profits and control costs?
  • Customers want to pay a sensible price but still have growing expectations. How can the industry cope with the best-in-class expectations, while seeking sustainable profitability?
  • What are the major trends in ancillary, distribution and technology (e.g. AI, robotics, and IoT) unlocking growth for the industry? 

Day One @ 11:20

The next frontier for check-in: Everything self-service? Everything mobile?

  • Making the case for mobility, biometrics, e-tags and smart tokens
  • Next generation technologies in check-in to enhance customer experiences and efficiencies at the airport
  • How to make self check-in solutions affordable and scalable

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