Create excitement about the activities at your booth
Send us a 50-80 word write-up on what you’ll be showcasing at your booth. Not just a corporate profile of what your company does but a benefit driven spiel about why attendees should visit your booth eg. a new product launch or an exclusive prize draw. We will include this copy in pre-event email blasts, visitor tickets and the web site.
Dateline for submission: 27 January 2017
Send mass email invitations
This is the best way to make sure everyone on your email database knows that you are participating in the event, and to invite them to visit your stand. Don’t have time to create a HTML email? We can make one for you and even sent it to your data to make things really easy.
Add the event banner to your email signature
A quick and easy way to let everyone know you’re exhibiting at the show is to add the event banner below to your email signature and get your team to do the same. We can also send you one with your stand number on it.
Use social media
Announce you’re exhibiting at the show on Twitter using #asiapacificrail or mention us on Facebook ‘ asiapacificrail ' or announce your participation on Linkedin groups that you belong to.
Send a press release
Are you launching a new product or doing a demo at the show? Are planning exciting games, lucky draws or in-booth activities? Do you have something exciting to tell the media about? Then make sure you send your media contacts a press release around the show so they know about it.
Extra tip: Send us your press release so we can include any exciting launches in our pre-event marketing.
Share your content
Do you have any interesting case studies or white papers to share? We can put them up on the event website and share these white papers on our Blog.
Deadline for submission: 3 February
Add the event logo to your marketing
If you create your own invites, emails or adverts don't forget to use the Asia Pacific Rail 2017 logo.