Shashank Nigam | CEO
Simpliflying

Shashank Nigam is the CEO of SimpliFlying, the leading airline brand consultancy headquartered out of Singapore, with representation in New York City. Nigam is globally recognized for his views and insights on the convergence of airline branding with PR, Traditional Media and Social Media. Considered one of the original thought leaders who paved the way for Airlines 2.0, Nigam is the youngest winner of the Global Brand Leadership Award, having led interactive programs for leading airlines, airports and even hotels, globally. Essentially, by driving engaging and profitable conversations between brands and customers. SimpliFlying.com is recognized as one of the Top 2 blogs on aviation, by FlightGlobal, with its laser-sharp focus on airline brands. On Twitter, Nigam (@simpliflying) is one of the Top 5 most influential on airlines. He actively contributes his thoughts and experiences through keynotes, industry appearances, books, articles and essays as a way of helping the airline industry understand and embrace the new dynamics fueling an evolutionary genre of marketing, service, and influence. Aviation industry veteran Ludo Van Vooren refers to Nigam ""....as a prophet converting one aerospace business at the time to the brave new ways of Social Media."" Nigam has received a lot of attention for his ideas concerning airline branding and social media, having been interviewed on CNN Travel, CNBC, MSNBC, Bloomberg UTV, NDTV Profit and in leading press like Airline Business, ATW, The Straits Times, Aviation Week, DARE and The Indian Express over the past year. Nigam studied Information Systems Management and Business Management at Singapore Management University and Carnegie Mellon University. He was born and brought up in New Delhi, spent most of his adolescent years in Singapore and currently resides in Boston and Singapore.