Ms Bridie Commerford | Group Marketing Manager Sparkling
Treasury Wine Estates

Ms Bridie Commerford, Group Marketing Manager, Treasury Wine Estates

Bridie Commerford is Group Marketing Manager, Sparkling Wine at Treasury Wine Estates. Yellowglen is Australia’s No.1 sparkling brand and leads innovation in its field - with iconic consumer campaigns and new media including the ‘Where R U?’ app, developed to support the brands’ Spring Racing Carnival sponsorship. Bridie completed a B.Business at the University of Technology in Sydney and has 14 years’ experience across Australia, UK and NZ with leading companies such as Unilever, KFC, Foster’s and Treasury Wine Estates.

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Appearances at this years' conference:

Conference Day Two, 28th October 2011


@ 13.50
Presentation: Brand building with apps

  • How leading global brands are leveraging mobile channels
  • Creating and delivering a targeted campaign
  • Communicating your brand message

  • › Ms Bridie Commerford, Group Marketing Manager Sparkling, Treasury Wine Estates
@ 14.20
Panel discussion: Measuring app success for brands

  • Do high app store ratings mean success for brands?
  • Is there a correlation between good apps and increased
    profitability?
  • Where do apps fit in long term marketing strategies

Vincent Ruiu, Group Marketing Manager - Domestic Premium & Craft, Foster's Group
Jakomi Mathews, Mobile Specialist, Ahead of the Curve

Co-located events:

  • Internet Show Sydney
  • Social Media World Sydney
  • e-Commerce & Payments World Sydney

sponsor Planet of the Apps Australia ›

Sponsors
Gold Sponsor
Intel at Planet of the Apps Australia
Gold Sponsor
Research in Motion Australia Pty Limited at Planet of the Apps Australia

sponsors list ›