Hong Kong's Customer Festival 2014,MIRA Hotel, Hong Kong
Customer strategy for all brands in Greater China - Hong Kong's Customer Festival 2014

Anna Lin | Chief Executive
Gs1 Hong Kong

Anna Lin, Chief Executive, Gs1 Hong Kong

Anna Lin is the Chief Executive of GS1 Hong Kong, founded by the Hong Kong General Chamber of Commerce since 1989.  In this capacity, Ms. Lin leads the organization in driving the industry’s adoption of global supply chain standards, technologies and practices for better business efficiency and competency.    Ms. Lin holds a number of civic appointments in various HKSAR Government’s committees including Logistics Development Council, Hong Kong-Taiwan Business Cooperation Committee, Trade and Industry Advisory Board as well as "Digital 21 Strategy" Task Force on Industry Facilitation.     Ms. Lin also sits on various industry and professional committees including Hong Kong Trade Development Council’s Logistics Services Advisory Committee, Asian Institute of Supply Chain & Logistics Advisory Board and Efficient Consumer Response Asia Pacific Council.  She is the Vice-chairman of Hong Kong Public Key Infrastructure Forum.    Ms. Lin is a Hong Kong native.  She holds an MBA degree in Strategic Management from the Birmingham University of UK.  She is also a member of Birmingham University Business School Advisory Board.  

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Appearances coming up:

Premium Conference, Tuesday, 2 September 2014

@ 12.00

L1: Turning passive loyalty in active loyalty – your customers say it better than you [by Betty Lam, Director of E-Commerce & Digital, Fossil Asia Pacific]

L2: How to effectively achieve omnichannel retailing with cross channel messaging and communications [by Anna Lin JP, Chief Executive, GS1 Hong Kong]

L3: How can brands utilise visual engagement to connect with their customers [by Daniel Wan, President, Association of Visual Merchandising]

Premium Conference, Wednesday, 3 September 2014

@ 14.20
Steering the perfect omni-channel strategy leveraging Internet-of-Things technology

Gold Sponsor
GfK at Hong Kong's Customer Festival 2014
Associate Sponsor
Avios Group at Hong Kong's Customer Festival 2014
Avention Inc. at Hong Kong's Customer Festival 2014
Softlayer Technologies Asia Pte Ltd at Hong Kong's Customer Festival 2014
Storm at Hong Kong's Customer Festival 2014
co-located with
  • Loyalty World Hong Kong 2014
  • Big Data World Hong Kong 2014
  • OmniChannel World Hong Kong 2014
  • Engagement World Hong Kong 2014
  • Experience World Hong Kong 2014