Robin Collyer | Senior Director, Pega Marketing & Decisioning

Robin Collyer, Senior Director, Pega Marketing & Decisioning, Pegasystems

Robin Collyer is Senior Director, Pega Marketing and Decisioning, at Pegasystems where he helps some of the world’s largest companies appreciate and adopt the benefits of Artificial Intelligence:  enabling contextual customer engagement through next best action. An experienced senior sales and marketing executive, Robin has for the last 20 years led sales and marketing teams.  Previous companies have included Concrete Media, Aprimo, smartFOCUS and Xerox. In a world that is increasingly omni-channel, Robin is passionate about working with brands in a range of verticals and geographies, always championing customer-centric thinking to drive revenue growth, revenue protection and improved customer engagement.


Aviation Festival - Day 3 @ 11:55

Why Empathy is key to the future of loyalty

  • How does the emergence of artificial intelligence (AI), give airlines an unprecedented opportunity to re-imagine customer engagement?
  • Empathise with each customer’s situation and demonstrate your loyalty to them
  • We’ll explore the 5 design principles for AI-enabled contextual customer engagement
last published: 06/Sep/18 05:58 GMT

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Conference 4 - 6  September 2019 


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