Peppers & Rogers Group

Engage the World Leader in Customer-Focused Business Strategy

Peppers & Rogers Group is a management consulting firm recognized as the world’s leading authority and acknowledged thought leader on customer-based strategies and underlying business initiatives. Founded in 1993 by Don Peppers and Martha Rogers, Ph.D., Peppers & Rogers Group invented the term 1to1® marketing to illustrate the importance of treating different customers differently, and transformed the concepts into practical methodologies to drive financial results for companies.

Guided by a customer focus Peppers & Rogers Group founding partners Don Peppers and Martha Rogers, Ph.D. began their 2005 book, Return on Customer, with this undeniable truth, “The only value that your company will ever create is the value that comes from your customers—the ones you have now and the ones you will have in the future.”

At Peppers & Rogers Group we’ve built our culture on that foundation. Every working hour of every day is focused on helping our clients understand their customers and the value that they create. Wherever we are on the globe, our consultants are dedicated to addressing complex issues from the customer’s perspective and leveraging those insights to create value for every business.
Our core beliefs drive our approach to every engagement.