Do you have a story to tell...

If so we are looking for inspirational success stories and case studies that all could learn from.

If you would like to be involved in the event as a speaker please contact us today.

Target your market!

For details contact
Paul

conference details

Conference:

Day 1

13th October 8:30am - 5:30pm

Day 2

14th October 8:30am - 5:30pm

Day 3

15th October 8:30am - 5:30pm

Workshops: 12 october
Details to come

› Full conference programme
› Add this to my calendar

or call +61 2 9021 8808

conference:

speaker faq

delegate faq

Pre-Conference Workshop, Tuesday 12 October 2010

Pre-Conference Workshop, Tuesday 12 October 2010 »

Day One, Wednesday 13 October 2010 »

Day Two, Thursday 14 October 2010 »

last modified: 01 September '10

Building Profitable Customer Relationships in Gaming

9am

Registration and coffee

9.30am

Introduction to Client Relationships in Gaming

What is the essence of relationship marketing?
What does CRM really mean?
Choosing the right customer segments for relationship building

11am

Morning refreshments and Networking

11.30am

Ready Your Property for Customer Relationship Management

Assessing your CRM readiness
Creating the right organizational culture for CRM practice
Technological infrastructure and CRM success
Role of personality and culture in relationship building

1pm

Networking Lunch

2pm

Maximising Customer Equity

What is your brand equity?
What is your value equity?
What is your relationship equity?
Maximizing customer equity through sound marketing investments

3.30pm

Afternoon Refreshments and Networking

4pm

Creating revenue through a customercentric business strategy

Creating revenue streams through a broader casino entertainment product
Maximising effective promotions to create
future business plans

5pm

End of Workshops

Pre-Conference Workshop, Tuesday 12 October 2010 »

Day One, Wednesday 13 October 2010 »

Day Two, Thursday 14 October 2010 »

last modified: 01 September '10

sponsorship opportunities

Sponsoring the GES Australiasia will give you access to our marketing expertise. Let us raise your international and regional profile. With one cost-effective investment , GES Australiasia will:

put your CEO on a platform with your top prospects
build your brand with the decision makers
give you the best global coverage of any marketing channel
target your message to your precise audience

Target your market!

For details contact

Phil Maddocks

Terrapinn has established a Gaming Executive Summit Australasia' networking group on LinkedIn for members to communicate with each other, share news and keep in touch with colleagues.
» Join our LinkedIn networking group

» Reserve your seat now