8 July 2010 | Conference Day Two

7 July 2010 | Conference Day One »

8 July 2010 | Conference Day Two »

last modified: 28 June '10

9am

Chairman’s Opening Remarks

Key strategies and policies in accessing Greater China

9.10am

CAAC Keynote: China aviation policy outlook: Propelling China as the fastest emerging aviation market

A review of key civil aviation developments in China’s 11th Five-Year Plan (2006-2010)
Insight into the strategic challenges and opportunities for China’s aviation market in the 12th Five-Year Plan (2011-2015)
Overview of China’s future policy outlook and directions

Mr. Shaocheng Liu,

Director of Policy Research, Civil Aviation Administration of China

9.30am

Keynote: Airbus in China

Mr Laurence Barron,

President, Airbus China

9.50am

Staying true to the low-cost model in Greater China

Challenges and opportunities for LCCs in China
How Tiger Airways adapted the successful Ryanair model and made it work for Asia
Strategy for growth in Greater China

Ms Rosalynn Tay,

Managing Director, Tiger Airways

10.10am

Exploring the potential of interline partnerships to build a comprehensive network to access China and the North Asia market

What do international airlines consider important when developing its network to access China and North Asia?
How can international airlines ensure interline partnerships deliver the right value proposition to their customers?
What are the key factors to consider when partnering with other airlines?

Mr Sandeep Bahl,

Director, China, Hong Kong, Delta Air Lines

10.30am

Morning refreshments

Developing China’s commercial aviation for expansion and growth

11am

Keynote: Beijing Capital Airlines - Key differentiation strategies to expand market share and network in the huge Chinese aviation market

Key market strategies to ensure a defined and consumer-centric product in Beijing Capital Airlines
How is the domestic regional network being developed for Beijing Capital Airlines – how to maximise distribution and market share in China?
Understanding business travellers – how will Beijing Capital Airlines develop this profile of customers?

Ms. Kai Zhu,

Executive Chairman of the Board and President, Beijing Capital Airlines Co Ltd

11.20am

Keynote: Deriving the right domestic market strategies to develop China’s regional aviation growth and market share

• Segmenting the Chinese aviation market to attain clear market positioning and an enhanced competitive edgeDeveloping a suitable regional aviation network model to grow China’s aviation marketLeveraging on a network of trunk and regional routes to drive China’s aviation market developments

Mr. Xiaojun Hu,

Chairman, China Express Airlines

11.40am

China Regional Airlines Leaders Panel: Crafting an optimal and profitable route within China

• Examining the impacts of China’s high-speed rail: will this cause further consolidation within the domestic market?Assessing China’s domestic aviation network structure – how are Chinese airlines developing their domestic routes to cover China comprehensivelyHow can Chinese airlines fly domestic routes profitably? Which routes are faring best currently?

Mr. Xiaojun Hu,

Chairman, China Express Airlines

Ms Xiuzhi Zhang,

Chief Executive Officer, Spring Airlines

Ms. Kai Zhu,

Executive Chairman of the Board and President, Beijing Capital Airlines Co Ltd

Mr Chuanbo Shan,

Chief Marketing Officer, China Eastern Airlines

12.25pm

Networking lunch

Intricacies of aircraft demand, financing, risk and fuel management

1.30pm

Airline risk management - from a legal perspective

What is risk in an airline business?
Transfer of risk – overview of key contractual issues in code-sharing agreements, ground handling agreements, insurance agreements and coverage issues
Key risk management strategies in the protection of airlines’ corporate brands, handling claims and the media
Identifying the current trends and factors that may affect an airline’s operations

Mrs Ping Cairns,

Solicitor, Gates and Partners

Mr Sean Gates,

Senior Partner, Gates and Partners

2pm

Case study: Fuel management and conservation as a key efficiency driver for airlines

Implementing a fuel conservation program to reduce fuel consumption and emissions, saving millions in fuel costs
Re-examining how your airline operates to develop a viable strategy
Considering fuel prices around the world – determining when the price is right
Equipping your fleet with advanced technology to drive fuel savings for the airline

Ms Janice Lao,

Environmental Manager, Cathay Pacific Airways

2.20pm

Executive Panel: Preparing for increased aircraft demand in China-Asian market – Opportunities and challenges

Forecasting regional aircraft demand in Greater China beyond 2010
Will the growth of Chinese regional airlines and the huge domestic market drive demand?
How viable are regional aircrafts in the Chinese market? What are the challenges?
What are the suitable aircraft and engine types for China’s regional airlines?

Mr Kim Hai Lim,

Executive Chairman, Regional Express

Ms. Kai Zhu,

Executive Chairman of the Board and President, Beijing Capital Airlines Co Ltd

Ms Xiuzhi Zhang,

Chief Executive Officer, Spring Airlines

Mr. Xiaojun Hu,

Chairman, China Express Airlines

Airline MRO challenges: Efficiencies, costs and turnaround time

3.05pm

Strengthening asset management strategies and capabilities to drive improved operational and cost efficiency

The impact of fleet optimisation on resource and cost management
Reducing turnaround times, increasing operational efficiency, and centralising the supply network to reduce maintenance costs
Building Air China’s capabilities in maintenance and resource integration for the future

Mr. Li He,

Senior Vice Precident, Air China

3.25pm

Case Study: Reducing maintenance time and costs by implementing new capabilities

Why has reducing maintenance time and cost become more important than it was?
Where do opportunities exist?
Turning items that were classified as costs-to-be-avoided into capabilities that create values to airlines and to the MROs

Mr Elvis Ho,

General Manager Engineering Commercial, Cathay Pacific Airways

3.45pm

Airlines’ and MRO Perspective: Assessing MRO outsourcing and facilities in China

Deciding on outsource and in-source of line maintenance – what are the main factors of consideration?
Is MRO outsourcing translating savings into profits for airlines?
Modernizing the MRO facility – leveraging on IT to be more efficient and cost effective
What are international and Chinese airlines expecting in the future MRO market?

Mr. Li He,

Senior Vice Precident, Air China

Mr Elvis Ho,

General Manager Engineering Commercial, Cathay Pacific Airways

Mr. Huping Yang,

General Manager of Repair Dept., Shenzhen Airlines Co., Ltd.

Mr Sandeep Bahl,

Director, China, Hong Kong, Delta Air Lines

4.30pm