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 Mr Andrey Kholodnyy,
Head of VAS Beeline Andrey Kholodny – Head of VAS department VimpelCom Group. Andrey joined VimpelCom in 2008. Today he manages Broadband products development (Broadband Internet, Home Phone, IPTV, bundles of FTTB-based and Beeline mobile services) and coordinates non-FTTB related services (SIP-based IM, femto-cells). Since 2006 Andrey had been working for Golden Telecom, which in 2008 became the part of VimpelCom Group. In Golden Telecom Andrey was responsible for consumer product development, including wireless and wireline broadband Internet and Voice.
In 2004 Andrey graduated from the Bauman Moscow State Technical University and in 2002 - Budapest University on Technology and Economics with MSc in Engineering Degree.
Appearing: Day Two: Wednesday 25 November 2009 14.10 Case study: Building your customer base and generating
new revenue through VAS
- Selecting the right product, for the right person, at the right price at the right time
- Ensuring wide uptake of services by building simplicity into service offerings and personalising preferences
- Selling the VAS proposition – boosting usage across the client base through an effective marketing campaign
15.10 Selecting the right services to launch in Eurasia
- What is the Eurasian market demand for IPTV product and services
- How can services be cost effectively marketed and monetized?
- How many subscribers are needed & what is the pivot point for a profitable service?
- What are the key characteristics that are shared by services that stick?
Director ,
Ucom Universal Solutions |
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Silver sponsor:
Exhibitor:
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